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Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing masterplan delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants--all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in 'ordinary' businesses including retail stores, restaurants, and sales.
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Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing masterplan delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants--all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in 'ordinary' businesses including retail stores, restaurants, and sales.
Title: No B.S. Direct Marketing 2nd Edition The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses *** TEMPORARILY OUT OF STOCK ***
Edition: 2nd Edition
ISBN Number: 159918625X
ISBN-13: 9781599186252
Location Published: USA, Entrepreneur Press: 2018
Binding: Soft cover
Book Condition: New
Size: 22.9 x 15.3 x 1.8 cm
Kg: 0.39 Kg
Type: Book
Categories: Sales & Marketing
Seller ID: 9781599186252
Keywords: 159918625x, 2e, 2nd edition, 9781599186252, bs, dan s. kennedy, edn, no b.s. direct marketing, second edition, the ultimate no holds barred kick butt take no prisoners direct marketing for non-direct marketing businesses
